I must be following SQL Server Reporting Services Team Blog for loads of information and all that “What’s Coming Up?”.
Attending an evening session in Tech-Ed 2011 Middle East, and this is what I got to know which had been in fact announced some months back.
For those, who do not know about this (like me till this moment), this is the information. Project Crescent is a project currently on progress inside MSFT, which targets every kind of user, be it IT Developer or Corporate Power User or a No-Nonsense End-User) to visualize their Business Data; however they want it to be.
More information here: A Glimpse at Project Crescent.
If you want the functionality of Crescent but would like to have it without installing the entire Microsoft stack, please take a look at this comparison of Microsoft Crescent and Windward AutoQuery. AutoQuery provides all the functionality of Crescent with no server components to install, configure, and administer.